Exit pop-up is the last-minute effort of online shops to convince their website’s viewers to stay. While this overlay seems trivial, it can actually be impactful on conversion rate. Let’s delve into the definition, function, and tips to better your exit pop-ups. 1. What is Exit Pop-up? Exit pop-up is…
Shoppers always have a sweet spot for exclusive offers whether they are from brick-and-mortar shops or online stores. That is why online marketers often resort to discounts and coupons to increase conversion rates and establish a loyal customer base. However, it is vital to engage at the right time, and…
Email automation is one of the most pivotal marketing channels for online stores to attract prospects and maintain a loyal customer base. But what is email marketing automation and why should you, as a business owner, use this strategy? Let’s go through the definition first and foremost. 1. What is…
For marketers, Ecommerce analytics is the one thing that can make a big difference between a successful business and a failure. That is why using analytics tools to collect data has become a standard for online store owners. However, simply having a large database does not mean all of them…
Ecommerce order fulfillment is not a new term. However, it is the vital element of a store’s strategies to successfully build a strong foundation and gain popularity. Every store owner should strive to optimize their order fulfillment service to win sales and customer satisfaction. But before that, it is important…
Many business owners stepping into the field have trouble finding an Ecommerce analytics tool that cuts above the rest. We will review some of the most used tools on the platform to give you some idea of what each can and cannot do. 1. Google Analytics Pros: It’s free with…
The Ecommerce world is constantly shifting as technology advances, setting a new standard for online marketing. In order to keep up with the pace, store owners should be able to adapt and learn what are the best marketing tactics in the industry. We present the most powerful tool for you…
1. Definition Distribution channel, also known as marketing channel, is the process of passing products or services from the manufacturer to the end consumer. It can be as straightforward as the interaction between manufacturers and buyers, or with intermediaries such as wholesalers, retailers, consultants, etc. Manufacturer is also known as…
Starting an e-commerce business means you will have the modern conveniences of not needing a physical shop, but online stores still come with a catch. Since customers can order products at just about everywhere using the Internet, you have the responsibility to always be ready for delivery. This article will…
Delivering 5-star customer service is the key gateway to a successful business. It is important to first understand the importance of it before learning how to improve your skills. 1.Why providing good service is a necessity Customer retention: it is a fact that maintaining a loyal customer base is more…
